Enter

Don't decline good business because of where you happen to be.

A customer in a region you don't operate in. A tender that requires local support hours. An existing account expanding into a country you have never worked in. HBN builds the capability the opportunity needs, so you can pursue it before the infrastructure exists.

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The usual choice

Three options that can make the opportunity uneconomic.

Establish an entity

Incorporation, local accounting, payroll, an employment jurisdiction to learn and a fixed cost base — committed before you know whether the market works.

Hand it to a BPO

Two specialist roles is usually below the threshold that interests them, and the work has to sit inside your delivery organisation rather than be operated separately.

Decline the customer

A common outcome, and an expensive one. The revenue was available; the footprint was not.

The fourth option

Build the capability. Then decide what infrastructure it justifies.

HBN determines the appropriate location and delivery model for the requirement, finds and assesses the people, arranges the employment structure and holds the commercial relationship. The customer relationship remains entirely yours.

If the market grows, you can build your own presence later from a position of knowledge instead of speculation. If it doesn't, you have not committed to a permanent structure.

Week one
You tell us the opportunity and what it requires locally
Then
We propose location, model, structure and indicative commercials
Then
We source and assess; you select
Live
The people work inside your organisation, under one agreement with HBN
What we look at

Choosing the location is a commercial decision, not a price comparison.

Cost matters, but it rarely decides the outcome. What usually decides it is whether the right people exist there, whether they can work the hours your customer needs, and whether the employment arrangement is practical at your scale.

Depth of specialist talent
Timezone overlap with your team and customer
Working language and communication
Employment practicality at your scale
Proximity to the customer
Retention and market maturity
Data, security and regulatory constraints
Total cost of the arrangement
Related reading

Working through the decision.

Market entry
Two people in a market you don't operate in

How to decide whether a small local team is worth building, and which of the four ways of building it fits a two-person specialist requirement.

Read the article →
Market entry
What it costs to test a market before opening an entity

Setup, running commitment, exit cost and management attention — the four numbers that decide whether a market test is affordable.

Read the article →
Delivery models
EOR, BPO or your own entity — what each one actually gives you

Four models, four different purchases. What each one delivers, what it assumes you have already decided, and where each one is the wrong answer.

Read the article →

There is an opportunity you are about to turn down.

Tell us about it before you do. An incomplete problem is a fine place to start.

Tell us what you need